Vengreso

JANUARY 13, 2023

I’m not a book reader in general and prefer consuming content in short, small bites. Matthews and Schenk cover all of the basics that a salesperson could want regarding reaching consumers in a buyer-driven world. Included is a free workbook with guides as well as on-hand tools for quick solutions. This just in!

Paid Content 81

Paid Content Conversion Top of Funnel Hiring 81

Circleback

JANUARY 30, 2018

They are a tech-savvy generation that embraces metrics and data analytics in their workflow, while also preferring to communicate digitally, and they can be easily trained on latest sales technologies. ABM has now been there long enough to creep into all aspects of a B2B marketer’s workbook. Account Based Everything Is the Way Forward.

Trends 20

Trends Account Based Marketing Social Media Face-to-face 20

DialSource

JANUARY 16, 2020

In what has been dubbed the 4th Industrial Revolution , technology is rapidly changing virtually every aspect of business and consumer behavior. We consume information on our mobile devices, favoring dynamic digital content over static print. The digital era is upon us—and it’s here to stay.

Ideal Customer Profile 41

Ideal Customer Profile Consumer Face-to-face Objections 41