Chally on Challenger – “Defining sales role requirements is not as simple as comparing apples to oranges!”
Jonathan Farrington
OCTOBER 2, 2012
Since the inception of the modern day sales force some 100+ years ago by John Patterson, the founder/leader of (NCR) National Cash Register, the sales profession has been presented with a constant stream of revelations introducing the latest in “trends and techniques” that are needed to compete and SELL successfully in the changing marketplace.
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