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Freeing Up “Time To Sell” Is BS!

Partners in Excellence

The article started with a statement to the effect of “ill informed pundits quoting data that sales people spend only 10-30% of their time F2F with customers.” I call that TIme Available For Selling, (TAFS—just what we need, another acronym.). Customers don’t want to spend time with sales people.

Up-Sell 52
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The Top 52 Sales Books Every Sales Pro Should Read

Gong.io

Instead, The Challenger Sale recommends a new, provocative approach to selling: Commercial teaching. Rather than asking customers what keeps them up at night, The Challenger Sale recommends crafting an educational sales pitch that teaches the customer what should be keeping them up at night. The Challenger Customer.