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Marketing Automation Vendors Are Not Delivering On Marketers’ Needs For Reporting And Analytics. Here’s Why.

InsightSquared

Marketers look to their marketing automation platforms (MAPs) not only to execute many of their demand generation activities, but also to understand the effectiveness of their marketing programs. I’ve worked with marketers and MarTech tools for most of my career. Read the full report here. .

Vendor 63
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Need an Expert for Your Next Panel, Presentation, or Podcast? Here Are Over 530 of the Top Female Sales Practitioners

Sales Hacker

A recent study analyzed data from thousands of events over a five year period and found that approximately 70% of professional event speakers are male. Smart Selling Tools Inc. VP Demand Generation. Every detail is important, but here’s something you can’t afford to overlook — diversity. Strategic Account Executive.

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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

12 at Oracle (Start-up to $1B) and first woman sales and P&L leader. Designer of Oracle’s Virtual/Digital Sales Division. Over 550 client engagements designing and implementing data-driven and technology-enabled revenue generation. The number and the ability to meet/exceed the number is the great equalizer.

Hiring 130