Appbuddy

APRIL 22, 2021

Good deliverability solutions tell a strong ROI story. Your Return on Investment (ROI) depends on those metrics. Beware of companies that build you an ROI story by decreasing the “I” rather than increasing the “R.” Ask the question: What ROI can I expect from your solution? Open rates. Click-through rates.

Everest 52

Everest ROI Vendor Campaigns 52

Appbuddy

APRIL 22, 2021

Good deliverability solutions tell a strong ROI story. Your Return on Investment (ROI) depends on those metrics. Beware of companies that build you an ROI story by decreasing the “I” rather than increasing the “R.” Ask the question: What ROI can I expect from your solution? Open rates. Click-through rates.

Everest 52

Everest ROI Vendor Campaigns 52

Appbuddy

DECEMBER 16, 2020

Using an exclusive partnership between Validity and Verizon Media, you can use VTO to get direct access to users who are perusing their inbox with purpose, delivering the mail while they’re engaged, making it up to two times more likely to be opened than messages in the third inbox spot and below. No guessing required.

Everest 52

Everest Guarantee Email Marketing Media 52

Appbuddy

APRIL 14, 2022

Smart use of accessibility enhances brand reputation, amplifies ethical positioning, and increases ROI from the email channel. . Senders can test if users have dark mode enabled on their devices using a media query. Implementing email accessibility sounds like a no-brainer, right? Dark mode is quickly gaining popularity.

Email Marketing 52

Email Marketing Marketing Webinar Metrics Everest 52