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25+ Account-Based Marketing Tactics & Software Solutions

LeadBoxer

A data vendor like D&B Hoovers can also help you zero in on accounts that fit your look-alike model. Identify accounts using intent data These days, the average B2B buyer is 67% of the way through the buying journey before seeking out a salesperson. That’s a long time to wait before engaging with a prospect.

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Think You Know Your Prospects? 3 Steps to Closing Business With the Right Decision-Maker

SBI

Sellers need clean, integrated, structured, real-time data and insights to inform the right conversations. Enrich – add key/missing elements (such as industry, company size, and contacts) and layer in intent data to deepen account relationships. Here’s an example.