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How one company’s disciplined, targeted approach to demand generation delivered big results

Mereo

Leaders want to help their salespeople achieve goals but many leaders either don’t invest enough time up front or they don’t know how to do so in a manner that will pave the way for the most success. JD Edwards, then one of the top three or four providers of enterprise software, was reaching a critical juncture.

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PODCAST 77: Navigating the Pace and Pressure of Startup w/ Vikas Bhambri

Sales Hacker

How to transition between sales engineering to managing revenue. I ended up becoming a consultant managing and implementing call center CRM software for clients like Bank of America, UPS, and Eckerd Drugs. So how did I get into sales? How did you make that transition from being a sales engineer to what is, basically the CRO.

Oracle 50