Inside Sales Lead Capture Marketing Tools 
Sales and Marketing Management
MARCH 26, 2018
Despite the plethora of martech and sales enablement technologies now on the market, most sales teams are still performing at sub-optimal levels. With all these new tools making a salesperson’s job easier, there’s no excuse for your sales team not to excel. Author: Peter Gillett, CEO and founder, Zuant.
The ROI Guy
MARCH 6, 2017
A great group of product marketers, value consultants and ROI practitioners gathered in Santa Clara last week for the first ever Business Value Summit – West. Recently I had the chance to work with Microsoft on a business value campaign and ROI tool for Window 10 Software Assurance and Enterprise.
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Appbuddy
MAY 16, 2018
Our obsession with collecting and managing too much data often starts from the very beginning—marketing lead capture forms—and then trickles into our CRM. Is your marketing team asking for too much information? Are you asking your sales reps to update irrelevant fields? Are processes taking too long?
Cience
MAY 7, 2019
For example, if 100 high-quality leads convert into one appointment, then reaching out to 200 high-quality leads should give you 2 appointments. Scalability is one of the key tools for your business growth. This alteration has changed the number of leads dramatically to a Total Addressable Market (TAM) of 1186.
Cience
MAY 7, 2019
For example, if 100 high-quality leads convert into one appointment, then reaching out to 200 high-quality leads should give you 2 appointments. Scalability is one of the key tools for your business growth. This alteration has changed the number of leads dramatically to a Total Addressable Market (TAM) of 1186.
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