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Solution Selling vs. Aspirational Selling: Is It a Mirror Image of Product Management?

Product Management University

Solution selling is like vanilla ice cream. Here’s the thing: if you and all of your competitors are using the vanilla ice cream approach to selling, you’re missing an opportunity to showcase your unique value and improve win rates. Solution selling has long been the norm in B2B. It’s not wrong or bad.

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Interview Abstract: Why Selling with Value Requires Modern Tools + Modern Training

The ROI Guy

I recently had the opportunity to interview Dario Prolio from leading sales training and performance management firm Richardson. They hear “sell the solution” but they don’t know what that means and they don’t know how to do it. Even very senior-level people don’t know how to do it. We see this all the time in the classroom.

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Interview: Guided Selling with Storytelling, Insights and Financial Justification

The ROI Guy

An interview with Dario Priolo, Chief Strategy Officer for Richardson, a leading training and sales effectiveness firm. SiriusDecisions has what I feel is the best metric, pointing out that that 67% of buyers are already decided on their solution prior to rep engagement. How can Selling with Insights Training Help?

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Understanding Sales: A Total and Comprehensive Guide to Unlocking Success

Vengreso

Success in a selling role requires an educational background, experience, focus, tenacity and strong communication skills. Selling roles can be highly rewarding with the right support and training. The highest paying sales jobs are often found in industries such as technology, pharmaceuticals, and consulting.

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