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Why You Should Consider Selling to Governments and How To Do It Well

Crunchbase

I often hear from startup founders who are interested in selling to government agencies but don’t know how to get started. It’s easy to understand why: Each year, 90,000 state and local government organizations spend more than $ 1.5 Plus, selling to governments represents an incredible opportunity for real impact.

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How Marketers Can Play an Essential Role in Climate Change Education

SMEI

The Power Of Storytelling to Educate Consumers At its core, storytelling is more than just sharing facts and figures; it’s about connecting emotionally with audiences so they can understand why certain issues are so important.

Education 110
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Discover Highspot: Equip Teams with New Content Governance Features

Highspot

The buying process is evolving and becoming more complex – buyers are more educated and, according to Gartner, only spend 5% of their time actually engaging with their sales rep. This is where Highspot’s new content governance features come in. . Structure and Enforce your Governance Policy.

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B2G sales: How tiny startups can sell to government agencies

Close.io

Here's how a tiny company started closing huge deals with federal government agencies—and how you too can get started in B2G (business-to-government) sales. B2G stands to business-to-government. It simply means that a business is selling its products or services to the government. What is B2G?

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Should B2B Sales Be A Licensed Profession?

The Pipeline

There is a lot discussed about how sales and selling has changed over the years, be it the tech around sales, social attitudes changing what is acceptable and what no longer works due to many factors. Continuing professional education is not a foreign concept to most trades/professions, but it is in sales.

Licensing 269
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What Do They Need YOU For?

The Sales Heretic

Sales has changed. And not just consumers, but business, government, and educational buyers as well. These days, buyers can get virtually anything they want online. Which brings up an important question: What do buyers need you for? If you don’t have at least one good answer at the ready, you have a problem. Because if [.].

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4 Marketing Trends to Expect for a Post-COVID-19 World

Sales and Marketing Management

It can make it hard to predict what B2B marketing and sales will look like when we enter the post-COVID-19 era. . You’ll also clear up time and energy for your sales staff, letting them nurture the hottest leads while your content marketing keeps prequalifying, educating and demonstrating your expertise. . Next Steps.

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