Membrain
OCTOBER 22, 2017
I can still remember the powerful inspiration I gained from my first reading of Hugh Macfarlane’s “The Leaky Funnel” – the 2003 book that first drew the B2B sales and marketing community’s attention to the concept of the buyer’s journey.
Customer Centric Selling
SEPTEMBER 9, 2016
He's one of the best coaches in college football, having now won four BCS championships with Alabama in 2009, 2011, 2012 and 2015, and another with LSU in 2003. If you have the time, and you’re a salesperson or sales leader, I think it is worth watching. A while ago, CBS 60 Minutes did a segment on Alabama football coach Nick Saban.
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Hubspot Sales
MAY 27, 2020
In 2003, researchers from MIT and University of Chicago conducted an experiment about pricing in retail. Still, it's worth understanding the principles behind it and trying to identify methods that are in keeping with your sales process, sales methodology, and company values. Charm Pricing.
LeadFuze
AUGUST 5, 2021
5 steps to close a sale (quicker) and get better deals in 2018. Blogger Blurb: Steli helps startups by teaching them how to hustle with the latest sales methodologies, technologies and tactics. He can help sales, getting first customers, developing a predictable and repeatable sales model, sales hiring, etc.
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