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3 Social Selling Techniques that You’re Getting Wrong

Vengreso

CEO of Vengreso and one of the leading experts in Social Selling, “The modern buyer has changed, but sales tactics and leaders have not. And that’s what makes learning the correct social selling techniques to drive sales success so crucial. According to Mario Martinez Jr. ,

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Marketing Hierarchy of Needs: Achieving Marketing Efficiency and Effectiveness

The ROI Guy

For marketers, the news is good overall. According to research from IDC and Forrester, marketing spending is anticipated to increase between 3 to 5% for 2011. In the current environment, marketers are still being asked to do-more-with-less, driving a significant change in strategies, campaigns and go-to-market channels.

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Tom Pisello: The ROI Guy: Tech Marketers May Need to Rethink.

The ROI Guy

Friday, October 22, 2010 Tech Marketers May Need to Rethink Budgets for 2011 according to new Harte-Hanks research Technology marketers are challenged today with handling proliferating marketing channels to reach and engage more overloaded, skeptical and frugal buyers than ever before.

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MarketingSherpa Marketing Summit, Kim Albee of Genoo Talks Social Media Lead Gen

Green Lead's B2B

This past week was the first in a series of two great conferences, the MarketingSherpa's 6th Annual B2B Marketing Summit 2009 in San Francisco. We published the Top 20 tweets of each day of the conference here: MarketingSherpa Marketing Summit, Top 20 Posts from Day 1 MarketingSherpa Marketing Summit, Top 20 Posts from Day 2.

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Content Marketing is Nothing New

SugarCRM

Content marketing is one of marketing’s biggest, newest buzzwords, but what it actually stands for isn’t all that new. The same simply cannot be said for content marketing. You’ve Always Paid Attention to Your Marketing Content. In fact, when you get down to it, content itself has always fueled marketing.

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Best Sales Blogs: The Ultimate List of 55+ (Recently Updated!)

LeadFuze

We have prepared the roundup of the best sales blogs just for you! These are the best sales blogs you need to be following to keep your sales blade sharp. Here are the best sales blogs in Slideshare form, or below the presentation are all the individual sales blogs with a little more detail. Sales Hacker.

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Tom Pisello: The ROI Guy: Can a Value Selling / Marketing Program.

The ROI Guy

Wednesday, August 04, 2010 Can a Value Selling / Marketing Program Improve Your Business? Leading B2B vendors are implementing value selling / marketing programs, and have received dramatic benefits as a result. With buyers suffering from information overload, how can a marketer break through the clutter and connect?

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