Remove 2012 Remove Channels Remove Prospecting Remove Sales Enablement
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PowerViews with Tim Riesterer: Targeting Prospects via Status Quo Clusters

Pointclear

2012 Surprise: Getting the “At Bats” — But an Increase in “No Decisions”. Click to start video at this point — Asked about what has or hasn’t happened in marketing and sales in 2012 that surprises him, Tim notes that lead generation and sales activity are up—providers are getting the “at bats.”.

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Sales and Marketing Alignment in 2013? Not so Fast!

The ROI Guy

Sales leaders currently rank Sales Enablement as their number one requirement from Marketing, besting the need for more Demand Creation, Solution Marketing help and Channel Support in studies by SiriusDecisions. 2013 - The Year for Sales Enablement?

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Gartner says 2013 will be a Better Year for IT Spending Growth?

The ROI Guy

This represents a significant uptick in spending growth from the anemic 2012 rate of only 1.2%. In fact, Gartner predicted that 2012 growth was going to be 3.7% Prospects will ignore you messages and choose to “Do Nothing” unless you can proactively and provocatively quantify that they have a pain worth addressing.

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PowerViews with Tony Jaros: The New Demand Waterfall, Alignment & SLAs

Pointclear

Click to start video at this point — Asked about was has or hasn’t happened in 2012 in sales and marketing that is surprising, Tony notes both positive and lagging developments. ” 2012 Recommendations: Accelerating Small Discrete Target Prospect Groups.

Lead Rank 145
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The Ultimate Guide to Choosing a Winning Sales Methodology

Highspot

What it is: This is CustomerCentric Selling’s eponymous sales methodology. With this practice, salespeople focus on having meaningful conversations with prospects in order to identify needs and determine the best solution. What it is: SNAP Selling was invented by Jill Konrath in 2012. CustomerCentric Selling. SNAP Selling.

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How Can You Shine as Gartner Lowers IT Spending Forecasts for 2013?

The ROI Guy

Gartner blames the revision on exchange rate fluctuations, but I don’t buy this as the main reason for halving their IT spending growth, as similar reasons were given for lowered expectations in 2012 as well (where initial estimates of 3.7% the Prospect has a pain worth addressing and a significant cost of “Do Nothing”, Why Now?

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Frugalnomics – Why the IT spending growth forecasts from Gartner are wrong again!

The ROI Guy

In 2012, initial rosy predictions of 3.7% Prospects will choose to stick with the status quo unless you can proactively and provocatively quantify that they have a pain worth addressing. Prospects will choose to stick with the status quo unless you can proactively and provocatively quantify that they have a pain worth addressing.