Sales and Marketing Management

FEBRUARY 8, 2021

In 2014, he co-wrote an article for MIT Sloan Management Review entitled “The Nine Elements of Digital Transformation” in which the authors state, “Leading digital change requires managers to have a vision of how to transform their company for a digital world.” “Digital transformation is using technology to radically change the way you do business.

Marketing 120

Marketing B2C Account Based Marketing B2B 120

Hubspot Sales

JANUARY 26, 2023

You can then present your offer directly to potential buyers. Marketing in such a massive pool of people would be like finding the needle in a haystack with conventional advertising. You can start a YouTube channel and build social media accounts for free. Today their channel has over 99,000 subscribers. Offering ebooks?

Social Media 94

Social Media Case Study Media Fashion 94

LeadBoxer

JANUARY 9, 2019

To do this, LeadBoxer captures around 50% of visitors that would otherwise remain anonymous, then tracks all of the users’ online behavior (website visits, email opens, newsletter clicks, advertising, social, etc.) Companies like Samsonite call BounceX a top three performing revenue channel.

Google Analytics 69

Google Analytics Ideal Customer Profile B2B Sales Qualified Lead 69

Cience

MAY 7, 2019

Potential buyers bear this title in mind mainly when they are in the top of a purchase funnel. The decision maker that your Sales Development Rep (SDR) contacts via email, phone and other channels of communication. And not all of them are your potential buyers. What is a Sales Lead? There are many sales leads out there.

Ideal Customer Profile 58

Ideal Customer Profile Lead Rank Lead Scoring Sales Qualified Lead 58

Sales Hacker

OCTOBER 7, 2021

Using her 20+ years of trench experience in B2B tech sales and support, Anita teaches sales professionals around the globe how to leverage key principles of human psychology to help buyers make a decision in the seller’s favor. Buyers are not looking to be “sold to”. Melissa Murillo. Women have the edge. Every step of the way.

Hiring 130

Hiring Ideal Customer Profile Top of Funnel Lead Rank 130

Cience

MAY 7, 2019

Potential buyers bear this title in mind mainly when they are in the top of a purchase funnel. The decision maker that your Sales Development Rep (SDR) contacts via email, phone and other channels of communication. And not all of them are your potential buyers. What is a Sales Lead? There are many sales leads out there.

Ideal Customer Profile 40

Ideal Customer Profile Lead Rank Lead Scoring Sales Qualified Lead 40