It’s Time to Pay Marketers Based On Their Financial Impact
Sales and Marketing Management
MARCH 23, 2018
Author: Mark Stouse You know the old adage, “We all work for sales?” Well, if we all work for sales, then we should get paid like sales too. The top priority for every marketing leader should be making every effort measurable and impactful (using the same metrics expected from sales: revenue margin and cashflow).
Let's personalize your content