What is lead nurturing? The definitive guide to what it is, strategies, best practices and examples
PandaDoc
MAY 15, 2024
But to do it properly, a lead nurturing campaign takes some solid strategizing and tactics. For example, B2B lead nurturing will look slightly different from nurturing B2C leads. Drip campaigns Drip campaigns are great for walking that fine line between ‘nurturing’ and ‘intrusive.’ There are three main ways to do this.
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