Persistence Pays—How 42 Lead Qualification Touchpoints Won a $1 Billion Deal
JUNE 9, 2017
PointClear is known for its perseverance. Here’s What PointClear Persistence Looks Like. Here’s another one: A services and technology company targeting the branding, design and advertising industry leverages PointClear’s account-based marketing services, including lead generation, qualification and nurture to keep their pipeline full of sales-qualified leads. Calls were split: 5 were make to decision-makers/influencers and 5 were made to executive assistants.