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Are Your Emails Getting Deleted By Your Prospects and Customers? Five Things You Can Do to Increase the Success of Your Email Campaigns. Prospecting Email Strategies – Part Two

Keith Rosen

It has spam written all over it and in many cases, it will be blocked by a firewall or wind up in the recipient’s spam box. However, the more links you include, the greater the odds that your email will not make its way into the prospect’s inbox due to the virtual gatekeepers of email: firewalls and spam filters.

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How to make sales calls [The Ultimate Guide]

OnePageCRM

However, in our modern reality, with modern CRMs and social media, it’s easier than ever to build up a customer persona so you don’t have to go into your outbound sales calls completely cold. Making a sales call isn’t the same as calling your mum for a catch-up. Warming up a prospect. The key to outbound sales is smart calling.

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Sales Intelligence: What to Expect When You’re Prospecting

Zoominfo

You rely on it to pull lists, look up contacts, track opportunities, and more. If your intel isn’t up to par, it will sabotage your processes and results – and you’re paying for it anyway. It’s a vicious cycle that never moves beyond cleaning up bad data. But 30% of that data goes bad each year. Burned by Churn.

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The Proven Process for Developing a Go-to-Market Strategy [+Templates]

Hubspot Sales

Platforms like Dealfront allow you to pull from four layers of data, enabling you to target your ideal customer, track visitor behavior, reach out to leads, and promote your company with the help of B2B display advertising. These people make up what is called the "buying center." First up is the attract phase.

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Sales Intelligence: What to Expect When You’re Prospecting

DiscoverOrg Sales

You rely on it to pull lists, look up contacts, track opportunities, and more. If your intel isn’t up to par, it will sabotage your processes and results – and you’re paying for it anyway. It’s a vicious cycle that never moves beyond cleaning up bad data. But 30% of that data goes bad each year. Burned by churn.

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Sales Hacker Recommends: 97 Best Sales Books for Peak Performance (2020 Update)

Sales Hacker

And for leveling up your sales skills, nothing beats a good sales book. There are only about 10–15 books in each discipline, so you can easily read up on the books you’re likely to need or want. Whether or not you learn them and follow them will make or break your career. Here they are… The 97 Best Sales Books in 2020.