BuzzBoard

FEBRUARY 20, 2024

Ideally, a robust strategy should incorporate tried-and-true digital agency sales techniques, ethical sales practices, and innovative tools such as generative AI. Sales ethics should be integral to your agency’s practices. However, successful selling of digital services needs to be married with stringent sales ethics.

Small Business 52

Small Business Small Business Penetration Sales Qualified Lead 52

The ROI Guy

OCTOBER 11, 2010

Marketing service and technology providers also need to do their part to fight Frugalnomics, helping marketers quantify the value of proposals to prioritize projects and garner investment, and verify that post-project expected returns were delivered. navigation, placement of content, imagery, etc.)

Marketing 40

Marketing Lead Rank Lead Scoring Advertising 40

Sales Hacker

OCTOBER 7, 2021

Women in sales often have a polarizing experience. In the Sales Hacker video series Aha Moments , I asked 10 women: “What is one ‘aha moment’ you’ve had in your sales career?”. The conversations that followed were so authentic and encouraging that we decided to expand this conversation to other badass women in the sales world.

Hiring 130

Hiring Ideal Customer Profile Top of Funnel Lead Rank 130

Sales Training Advice

JUNE 22, 2015

No matter how clever the marketing program, how creative the advertising, or how friendly the customer service reps, if you mishandle the sales call, everything else is a waste. Mishandle the sales call and you may lose a customer for years. Start by thinking of a sales call differently. That means using the best terms.

Maximizer 40

Maximizer How To Call-back Proposal 40