B2C Handbook Sales Tools 
Zoominfo
OCTOBER 15, 2018
However, as the use of Twitter becomes more widespread, marketers continue to be skeptical of the platform as a viable marketing tool. One study suggests that only 50% of B2B marketers are confident in Twitter’s capabilities as an effective B2B marketing tool, compared to LinkedIn’s 62% confidence rating ( source ).
SBI
NOVEMBER 7, 2019
Seismic , the market leader for sales enablement platforms, today announced the acquisition of Percolate, a leading marketing campaign orchestration and content management platform. Sales Enablement. Sales Enablement. Seismic Acquires Percolate to Create Exceptional Content Experiences at Every Point in the Customer Journey.
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