Buying Cycle Intent Data Prospecting Remedy 
Zoominfo
JULY 5, 2023
Sendoso used intent spikes to see which accounts were searching specifically for their product or searching for related keywords like “direct mail automation.” Analyzing the firmographic characteristics of target accounts gave them a template for prospecting similar companies in new markets, such as finance and manufacturing.
Hubspot Sales
AUGUST 30, 2023
85% claim their prospecting efforts have become more effective with AI. AI will drastically reduce time wasted on low-value tasks so people can spend more time authentically engaging with customers and prospects.” — Steve Watt , director of market insights at Seismic 3. The remedy? AI augments lead scoring and qualification.
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