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Troubleshoot Your Troubles: Diagnosing & Fixing Common Small Business Digital Marketing Issues

BuzzBoard

A solid digital marketing strategy encompasses more than social media or a website; it covers SEO optimization, content strategy, email marketing, analytics, and more, all tailored to your client’s specific business needs. First and foremost, perform a comprehensive audit of your small business’s marketing efforts.

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Five Ways to Avoid Getting Burned by Outsourced B2B Sales Lead Generation

Pointclear

It has just been ruined by snake oil lead generation firms (for those of you younger than I am, and that would be most of you, snake oil is defined as: a substance with no real medicinal value sold as a remedy for all diseases). We quickly become a major outbound sales channel for our clients so I thought we’d have much to discuss.

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9 marketing trends that will dominate 2019

PandaDoc

Integration of different marketing channels will become more common. Traditional marketing channels will retain their importance as essential drivers of new customers. Ultimately, companies will start to ask: “How can I engage with prospects and leads in ways other than email and provide a truly personal experience?”

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PowerViews with Paul Gillin: Social Media – Pick Your Spots & Focus

Pointclear

He suggests the remedy is for a company to narrow its focus and concentrate on one or two spots and get really good at a limited number of social media sites. Inbound vs. Outbound Marketing. ” Inbound Marketing Is Not A Way to Reach Strategic and Named Accounts. “So focus. Do the research on your customer base.

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27 Proven and Tested Cold Email Tips to Boost Your Sales

LeadFuze

Given this, your email should address a well-defined pain point. Describe a remedy or offer advice on how to overcome it. 14 Make your cold email easy to read and respond to. It can provide you with all social accounts that will enable you to socialize, personalize and establish cold outreach through multiple channels.