Zoominfo

SEPTEMBER 18, 2018

Personalization allows you to make stronger bonds with customers, create more targeted and useful content, and ultimately boost sales. Rather, they see a brand that’s abusing their personal information in order to make a sale. Example : A prospect fills out a form on a landing page for a new security software.

Marketing 206

Marketing Demographics Campaigns Social Media 206

Nutshell

NOVEMBER 30, 2019

Nowadays, modern automation tools like Constant Contact —an email marketing tool which integrates seamlessly with Nutshell —make it easy to create engaging email marketing campaigns that will keep your business fresh in the minds of your customers. But Constant Contact is more than just a platform for managing your email list.

Constant Contact 71

Constant Contact Email Marketing Top of Funnel Campaigns 71

Nutshell

JANUARY 30, 2020

Although typically perceived as software for salespeople, CRMs are the secret sauce behind most successful marketing initiatives. A CRM is an integral piece of software for marketers and salespeople. Tracking source to sale. Tailoring custom content to specific audiences is a phenomenal way to drive sales. INTGRATION.

Top of Funnel 155

Top of Funnel CRM Webinar Metrics Marketing 155

Nutshell

NOVEMBER 25, 2020

Through innovative software , contacts and their behaviors can be tracked and segmented, dramatically boosting the effectiveness of a well-executed email marketing strategy. How are marketing emails different from sales emails? How are marketing emails different from sales emails? Skip ahead: What is email marketing?

Marketing 143

Marketing Webinar Metrics Email Marketing Top of Funnel 143