Vertical Marketing Best Practices: Six Strategies That Set Top Tech Marketers Apart
Emissary
NOVEMBER 4, 2021
This involves checking the CRM and other systems of record. You will also want to keep in mind where you have the best chance of getting testimonials or branded case studies. For example, instead of just focusing on an industry such as “Financial Services,” you may be better off focusing on a sector such as Insurance.
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