Setting Up A Digital Ad Campaign: 3 Insider Tricks to Maximize ROI
Zoominfo
MAY 11, 2021
For example, you may want to target SMBs and mid-size companies in the pharmaceutical industry on the east coast. Look for titles such as CEO, CFO, and VP of sales. Something people tend to forget is content becomes stagnant really, really quickly,” says Hussam AlMukhtar, senior director of demand generation at ZoomInfo.
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