SBI Growth

DECEMBER 12, 2012

SBI’s CEO Greg Alexander, was recently quoted in Hubspot’s “ 20 Marketing Trends & Predictions for 2013 & Beyond ”. CEO’s are paying more attention to marketing’s contribution and are holding them accountable for revenue generation.”. Marketing leaders need to drive a strong impact to show a return on investment.

Demand Generation Agencies 333

Demand Generation Agencies Marketing Demand Generation Targets Demand Generation 333

SBI Growth

OCTOBER 14, 2013

The annual CMI/MarketingProfs B2B Content Marketing Benchmarks study validates the move toward Content Marketing. Marketing leaders understand that content marketing is King. We are seeing marketing budgets increasing the content development line item. What is the Internal Content Marketing Offering?

Demand Generation Agencies 316

Demand Generation Agencies Marketing How To Face-to-face 316

SBI Growth

NOVEMBER 6, 2013

Impacting a marketing team’s output in that short period of time requires a quick start. B2B CMO’s are expected to deliver hard Lead Generation metrics: Quantity of Sales Qualified Leads to the sales force. Marketing contribution as a % of Pipeline Opportunities. Marketing contribution as a % of Revenue.

Top of Funnel 282

Top of Funnel Demand Generation Agencies Sales Qualified Lead Decision Maker 282

SBI

DECEMBER 30, 2019

The importance of Marketing & Sales Alignment is obvious when it comes to tradeshows. The consistent collection of prospect information, fast delivery of relevant content both at the show and in follow-up and a record of conversations and interest level of each prospect are critical. Active Demand already exists.

Demand Generation Agencies 81

Demand Generation Agencies Sales Enablement Infusion ROI 81

Sales Hacker Training

NOVEMBER 21, 2022

You need to know when to talk and when to shut up. There’s no need to be doing manual tasks anymore like following up on cold emails one by one. Related: Top 50 Lead Generation Tools in 2023, Ranked & Rated There Are Plenty Of Fish (I Mean Sales Tools) In The Sea There’s a vast ocean of sales tools in the market.

Sales Tools 52

Sales Tools Tools Ideal Customer Profile Lead Rank 52

Zoominfo

NOVEMBER 16, 2021

Data-driven decisions are the backbone of any thriving sales or marketing team, shaping strategies and influencing customer and prospect communications on a daily basis. But without reliable data sources and solid automated processes, marketers and sales teams are left to manually dig up whatever they can find and hope that it’s accurate.

Hubspot 130

Hubspot Data Lead Rank Lead Scoring 130