Pointclear

AUGUST 30, 2012

Outbound vs. Inbound and the Need for Immediate Proactive Contact. Click to start video at this point — Craig talks about how the outbound marketing vs. inbound marketing debate can be confusing and says the best companies have a mixture of both. He helped build Salesforce.com with an outbound marketing perspective into the mid-market.

Software 187

Software Software B2B Top of Funnel 187

Pointclear

JULY 11, 2011

The two groups of characteristics speak to a question posed in Lauren’s article, “Why do you need that much money to build a software company?” Frequent and rapid new competitor product introductions.

Outsourcing Services 173

Outsourcing Services Lead Rank Marketing Qualified Lead NetSuite 173

The Pipeline

JULY 29, 2011

If you don’t have your inbound web strategy in place, outbound sales will have to work harder to find prospects and nurture them. A solid inbound web strategy also includes nurturing, but if you don’t have marketing tools then outbound sales will have to manually nurture as well. Need for the product. Timeframe of purchase.

Sales Qualified Lead 266

Sales Qualified Lead Pipeline Lead Rank Lead Scoring 266

Pointclear

MAY 10, 2012

On the marketing side, companies like Eloqua, Marketo, Pardot, Silverpop and HubSpot are adding features that are nudging them closer to the sales side. ” Outbound Marketing Is Not Going Away. All of this is occurring in the context of the “grand effort toward revenue production.

CRM 178

CRM Sales Qualified Lead Marketing Social Media 178

Pointclear

MAY 10, 2012

On the marketing side, companies like Eloqua, Marketo, Pardot, Silverpop and HubSpot are adding features that are nudging them closer to the sales side. ” Outbound Marketing Is Not Going Away. All of this is occurring in the context of the “grand effort toward revenue production.

CRM 133

CRM Sales Qualified Lead Marketing Social Media 133

Tenfold

SEPTEMBER 19, 2017

Traditional sales strategies, such as outbound B2B sales, have become less effective because of this shift. Businesses, big and small, have needed to support their outbound sales strategies with social selling. The training ranges from basic guidelines in online engagement to the use of the company social media software.

Social Selling 71

Social Selling Enterprise Enterprise Social Media 71

Nutshell

NOVEMBER 7, 2019

For outbound sales teams, prospecting software is essential to finding new leads and nurturing them into customers. ZoomInfo integrates natively with several popular sales software platforms , which automatically enrich lead profiles within your CRM. Clearbit Prospector. Which leads are more likely to close?

CRM 91

CRM Tools Prospecting Lead Rank 91