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6 Email Campaign Tips to Overcome Gmail’s Promotions Tab

Appbuddy

With the creation of the Promotions Tab, email marketers are wondering, “How do I keep my emails out of it?” You can also use new tools from Gmail to get more attention in the Promotions tab. The Promotions tab is not the same as the spam folder. So instead of fretting about the Promotions tab, work with it.

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On Track for Email Success

Appbuddy

Not just offers and promotions. Email marketers need much more data – and the right tools – to create genuine relevance. Addressing these challenges is everything we had in mind when we built our Everest email intelligence platform. While driving sales remains an important email objective, this has declined year-on-year (YoY).