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The Adapter’s Advantage: Jon Ferrara on Building Customer Relationships

Allego

Listen and Subscribe Now: Apple Podcasts | Google Podcasts | Spotify | TuneIn. “I He’s best known as the co-founder of GoldMine Software Corp, one of the first customer relationship management (CRM) platforms for small- to medium-sized businesses (SMBs). In 1999, Goldmine was acquired by FrontRange. Nobody cares.

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The 8 best CRMs for marketing

Nutshell

Essential CRM Features for Marketing Teams Just about any modern CRM will offer a goldmine of data for your marketing team to review. While this can be pretty handy, we’re going to focus on CRMs designed for marketing from the ground up. Plus, you can use custom reports to dig deeper into the data.

Marketing 171
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The DOs and DON’Ts of New Sales Professional Onboarding

Costello

When it comes to hiring and onboarding new sales professionals, there is a lot at stake: hours and hours of training sessions, a significant amount of HR resources, and of course, several months—if not more—of ramp-up time before they’re selling at full capacity. Let’s get right to the topic at hand.

Hiring 49
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The 8 best CRMs for marketing teams

Nutshell

Just about any modern CRM will offer a goldmine of data for your marketing team to review. Lead form integration: When a website visitor completes a form to receive a content offer, subscribe to your newsletter, sign up for a demo, or contact your sales team, their name and email address should populate in your CRM automatically.