Pointclear

MAY 30, 2012

Working with a wide variety of clients from tech firms to sports properties and lifestyle brands, Andrew has crafted successful campaigns built around white papers, event-based advertising and sales training materials for clients such as Major League Baseball, Canon, DuPont, SAP, Business Objects, Oracle and many others.

Cost per Lead 154

Cost per Lead Top of Funnel Outbound Sports 154

The ROI Guy

AUGUST 24, 2018

Shares a copy of the assessment report – We’ve all gotten that follow-up call, “I noticed you downloaded a white paper from our site”. One large database vendor customer leverages a Cloud Business Value Assessment tool to fuel outreach marketing campaigns, resulting in hundreds of new incremental opportunities each month.

Lead Rank 45

Lead Rank Lead Scoring Eloqua Unica 45

LeadBoxer

AUGUST 15, 2020

Source A lead capture page attracts potential customers by offering a free resource, such as a white paper, report, or trial of a product. This supplies your sales team with a continual source of leads. Leadpages Source Leadpages is a landing page builder and lead generation tool geared toward small business.

Lead Capture 135

Lead Capture Paid Content Lead Rank Lead Scoring 135

Salesmate

JUNE 5, 2020

Almost 40% of sales leaders say that optimizing lead generation so salespeople can prospect better is a top priority to help them reach revenue goals – ResourcefulSelling. Strategic landing pages are used by 68% of B2B businesses to acquire leads. – Marketo. Prospecting. Official blogs.

Pipeline 120

Pipeline Sales Qualified Lead Top of Funnel Leads 120

Sales Hacker

JULY 15, 2021

Lead generation goals. Next, clarify your lead generation numbers. Given the dollar value of your key target accounts value and their buckets, how many leads must you generate and close to meet your financial target? Break down your lead generation targets into monthly, quarterly, and six-month targets.

Account Based Marketing 107

Account Based Marketing Top of Funnel ROI Cost Per Click 107

Sales Hacker

OCTOBER 7, 2021

Prior to Tealium, she held leadership roles at Engagio and Marketo. She was recognized as one of the Top 99 Limit Breaking Female Founders by Arianna Huffington’s Thrive Global and her technical white papers have been published by various industry magazines. What is one a-ha moment you’ve had in your sales career?

Hiring 130

Hiring Ideal Customer Profile Top of Funnel Lead Rank 130