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Day 2 Twitter Recap-Sales and Marketing 2.0 Conference-Part 1

Fill the Funnel

Best Use of Social Media for Sales or Marketin g - Adobe Omniture Business Unit. Best Sales 2.0 Management – Brainshark. Best Sales Enablement Program – Big Machines. Best Sales Lead Management Program – Unisfair. Best Sales & Marketing 2.0 Solution - Marketo.

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The Pipeline ? Sales And Marketing Alignment In Terms Of Lead.

The Pipeline

It’s usually marketing’s job to create campaigns and messaging, and set social media and web strategy. Regardless of your company size , if an outbound rep thinks they shouldn’t get involved in social media, they are mistaken. Social media should be part of an integrated marketing plan. Social Buying.

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PODCAST 135: Pushing Through the Zone of Discomfort Towards Personal Growth with AJ Bruno

Sales Hacker

He was at a company called Dachas Group, which was in social media analytics prior to TrendKite. We had future mental models, this attribution place where connecting into whether it was Google analytics or Adobe Omniture, and really being able to get the ROI on your press was a really important thing.