The ROI Guy

FEBRUARY 4, 2009

Wednesday, February 04, 2009 How TCO is a common sense sales and marketing Tool for Today’s Chaotic Economy My friend and board member Bill Kirwin, original father of TCO analysis with Gartner, put it best when he wrote this article for us on the power of using TCO as a sales and marketing advantage to win deals in these tough economic times.

ROI 40

ROI Social Media Analysis Microsoft 40

The ROI Guy

JULY 15, 2009

Wednesday, July 15, 2009 VMware launches Realized ROI toolkit, powered by Alinean Provides quantifiable proof to customers of the realized ROI from prior VMware deployments. Assessing the savings quarter by quarter, in minutes a VMware sales professional or channel partner can develop a report card on the value VMware has delivered.

ROI 40

ROI Social Media Media B2B 40

The ROI Guy

MAY 6, 2010

. “Leading B2B solution providers recognize that old sales and marketing techniques must evolve to meet these new economic buyer demands, and as a result, they are recognizing the need to connect and sell to economic buyers with Alinean -developed assessment, ROI and TCO demand-generation and sales enablement tools.&#

ROI 40

ROI B2B Demand Generation Agencies Hiring 40

Mindtickle

OCTOBER 16, 2020

If you are a CRO and are looking at a hockey stick of quarterly sales goals you have a small window to enable your inside and outside teams. Companies are pouring money into the inside sales channel. Buyers are indifferent to how sales organizations are set up. SaaS-ification of industries outside of technology.

Networking 105

Networking Conversion Scale Face-to-face 105

Sales Hacker

OCTOBER 7, 2021

Melissa Murillo is an award-winning and highly skilled sales leader with over a decade of experience in marketing and business development specializing in the IT channel. She has a passion for mentoring women and helping them find their love of sales. What is one a-ha moment you’ve had in your sales career? Deb Calvert.

Hiring 130

Hiring Ideal Customer Profile Top of Funnel Lead Rank 130

Mindtickle

OCTOBER 16, 2020

If you are a CRO and are looking at a hockey stick of quarterly sales goals you have a small window to enable your inside and outside teams. Companies are pouring money into the inside sales channel. Buyers are indifferent to how sales organizations are set up. SaaS-ification of industries outside of technology.

Networking 52

Networking Conversion Scale Face-to-face 52