8 Social Media Mistakes B2B Marketers Should Avoid
Zoominfo
FEBRUARY 25, 2018
93% of B2B marketers use social media, and with good reason—it works ( source ). A 2014 study revealed that the ten most socially connected brands saw 31% greater revenue growth than the least connected brands. We haven’t been shy about touting the benefits of social media in B2B sales and marketing. Not measuring ROI.
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