Chorus.ai

DECEMBER 18, 2020

I first came to know about this technology in 2017 as a CRO when one of my team leaders brought it to my attention. The focus here is to look for ways to influence specific deals, but we’ve also uncovered other things that we may need to adapt. But nothing could be further from the truth. Which deals are most likely to close?

Conversion 118

Conversion Churn Face-to-face Segment 118

Close.io

JANUARY 7, 2019

If you’re influencing people too much without giving them real value, you’re just creating a reality distortion field. Forget top-of-funnel vanity metrics like clicks, likes, and shares (that don’t really mean anything), and focus on feedback, comments, reviews, and meaningful engagement with users and influencers. December 12, 2017.

Strategy 132

Strategy How To Top of Funnel Follow-up 132

Close.io

JANUARY 7, 2019

If you’re influencing people too much without giving them real value, you’re just creating a reality distortion field. Forget top-of-funnel vanity metrics like clicks, likes, and shares (that don’t really mean anything), and focus on feedback, comments, reviews, and meaningful engagement with users and influencers. December 12, 2017.

Strategy 64

Strategy How To Top of Funnel Follow-up 64