article thumbnail

Top Lead Generation Statistics for 2018

Zoominfo

The three most commonly used B2B lead generation strategies are email marketing (78%), event marketing (73%), and content marketing (67%) ( source ). For B2B software marketers, however, the top sources of new business are organic search, SEM/PPC advertising, and word of mouth referrals ( source ).

article thumbnail

Sales Blogs We Love: Where to go for insight in every sales role

SalesLoft

Sandler Training Blog | Top Sales World named the Sandler Blog one of the Top 50 Blogs for 2018. For Sales Leaders & Sales Managers: No More Cold Calling (Joanne Black) | Posts from Joanne Black: America’s leading authority on referral selling. Follow trending techniques and hear from industry experts.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Have You Heard of PRM? You Will Now – Allbound is Taking Off

Allbound

Allbound tripled Annual Recurring Revenue (ARR) in 2017, with well over 100 customers now, and we are on pace to have a record Q1 in 2018. Jen joins Allbound from leading Silicon Valley referral software company, Extole, where she served most recently as Director of Marketing and Business Development.

Scale 48
article thumbnail

Have You Heard of PRM? You Will Now – Allbound is Taking Off

Allbound

Allbound tripled Annual Recurring Revenue (ARR) in 2017, with well over 100 customers now, and we are on pace to have a record Q1 in 2018. Jen joins Allbound from leading Silicon Valley referral software company, Extole, where she served most recently as Director of Marketing and Business Development.

Scale 48
article thumbnail

The Best CROs Must Also Be the Best CPOs

SBI Growth

As a CRO, you’re supposed to be the perfect blend of sales leader, marketing genius, and metrics guru. If you’re doing it right, you’ve got your sales team closing, marketing group cranking out leads and you’re tracking your MCLs all.

Groups 196
article thumbnail

The Definitive Prospecting Guide for Sales Management to Grow Pipeline

Vengreso

For example, at Vengreso we expect the Marketing team to produce 40% of all sales leads through general marketing efforts (inbound, SEO, paid, demand generation, PPC, etc.). Evangelist Referral. Digital Referral. Ask for Referrals and Introductions. Sales prospecting has a very targeted approach.

Pipeline 145
article thumbnail

Sales Hacker’s Top Sales Trends & Predictions You MUST Be Aware Of In 2018

Sales Hacker

The race to the 2017 finish line is in full throttle – While last minute closed deals are still trickling in, B2B organizations are researching how to shape next year’s sales strategy to align with the top sales trends that are expected to emerge in 2018. Top 2018 Sales Trends & Predictions – Strategic Headlines.

Trends 96