article thumbnail

Sales Engagement: Here’s What You Need to Know Before Buying

Zoominfo

While it can be difficult to measure the hard ROI achieved from implementing a sales engagement solution, one of the most tangible benefits you’ll see is the immediate impact on your sales team efficiency. Some prospects will say, ‘Well, we have HubSpot or MailChimp or Pardot or Marketo or Eloqua,’” Maimone says.

Scale 130
article thumbnail

PowerViews with Christopher Hosford – CRM/Marketing Automation/Social Convergence

Pointclear

Social Media’s Maturing: In-House Resources & Social Advertising. Additionally, this maturing is being advanced by the acceleration of social advertising. He also notes Facebook has just revamped totally its advertising line up with their new Reach Generator. Marketers tell us they just love this feedback.

CRM 178
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Alinean Translates Fight Frugalnomics Momentum into Strong Third Quarter 2011 Performance

The ROI Guy

As the economic malaise continues through 2011, Frugalnomics remains in full effect, with more buyers continuing to guard budgets and demanding quantifiable business benefits from any new investments," said Tom Pisello, Chairman and Founder of Alinean. Accomplishments by Alinean this past quarter includes: The Inc.

Eloqua 51
article thumbnail

PowerViews with Chris Hosford – CRM/Marketing Automation/Social Convergence

Pointclear

Social Media’s Maturing: In-House Resources & Social Advertising. Additionally, this maturing is being advanced by the acceleration of social advertising. He also notes Facebook has just revamped totally its advertising line up with their new Reach Generator. Marketers tell us they just love this feedback.

CRM 133
article thumbnail

B2B Marketing Guide

OutboundView

B2B Marketing and Sales teams need to be testing things like outbound marketing, paid advertising, PR, events, etc. If you are familiar with marketing automation tools like Hubspot or Eloqua , this would be a similar type of tool geared toward your sales team. Paid Advertising. Paid advertising. Paid Advertising.

article thumbnail

170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

Many companies provide the important support and resources to allow you to do both, from maternity/parental leave and fertility benefits to more flexibility than ever before. Women who ask their networks for help benefit from shared experience navigating organisations, information on roles, peer feedback on suppliers, introductions etc.

Hiring 130