Account Based Marketing for Lead Development Quality, Not Quantity
Sales and Marketing Management
MAY 14, 2017
It is a combination of actions from advertising, direct mail, calls, emails, and content, all working in unison. The five major social media platforms are: Facebook, Pinterest, Instagram, LinkedIn and Twitter. But, ABM is not a solo task. This is why marketers want to find new ways to locate a greater number of high-quality leads.
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