LeveragePoint

NOVEMBER 1, 2019

But typically you would look at the software space and there’s obviously a direct correlation between the profit margins in value based pricing. So, so typically the companies with a higher high pricing power that you read about (the Disney’s, the Starbucks) in the world of B2C, they’ll do [value-based pricing].

Webinar Metrics 20

Webinar Metrics Strategy Margin Case Study 20

Hubspot Sales

APRIL 13, 2021

Geographical market specifics. You also need to understand your market and industry trends. For instance, pricing for B2B is much different than B2C. If you sell software, you might charge for specific features, customer contacts, or hours of hosting. Demographic and psychographic data. Historic sales data. Inventories.

B2C 110

B2C Segment Retail Demographics 110

Sales Hacker

OCTOBER 7, 2021

A Vietnamese immigrant, dedicated mother, and seasoned technology executive, Hang Black has an extensive background in engineering, marketing, sales, and entrepreneurship. She holds a BS in Chemical Engineering from the University of Texas at Austin and lives in Los Altos, California with her two children.

Hiring 130

Hiring Ideal Customer Profile Top of Funnel Lead Rank 130