article thumbnail

How to plan content for B2B brands in 4 easy steps

Nutshell

B2B vs. B2C. First, it’s important to differentiate between B2B and B2C: B2B stands for business to business , meaning you are a business selling your product or service to another business. B2C stands for business to consumer , meaning you’re selling your products or services directly to a consumer.

B2B 99
article thumbnail

B2B Cold Email Subject Lines: What’s Hot, What’s Not

Zoominfo

Traditionally, we think of B2C subject lines about deals expiring at midnight or BOGO specials “(Today only!”) This example from Constant Contact leverages numbers to include a deadline – and a sense of urgency, without sounding spammy. Things change, and professionals need to stay current. 10 mins — [date]?”

B2B 243
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

B2B Cold Email Subject Lines: What’s Hot, What’s Not

Zoominfo

Traditionally, we think of B2C subject lines about deals expiring at midnight or BOGO specials “(Today only!”) This example from Constant Contact leverages numbers to include a deadline – and a sense of urgency, without sounding spammy. The same principle applies to B2B email subject lines, with a professional twist.

B2B 130
article thumbnail

2018 B2B Email subject lines: What’s Hot, What’s Not

DiscoverOrg Sales

Traditionally, we think of B2C subject lines about deals expiring at midnight or BOGO specials today only! This example from Constant Contact leverages numbers to include a deadline – and a sense of urgency, without sounding spammy. FOMO is real. Things change, and professionals need to stay current. . 100% Satisfied.

B2B 120
article thumbnail

2018 B2B Email subject lines: What’s Hot, What’s Not

DiscoverOrg Sales

Traditionally, we think of B2C subject lines about deals expiring at midnight or BOGO specials today only! This example from Constant Contact leverages numbers to include a deadline – and a sense of urgency, without sounding spammy. FOMO is real. Things change, and professionals need to stay current. . 100% Satisfied.

B2B 89
article thumbnail

8 Clever Tools that are Essential for eCommerce Businesses

Pipeliner

Marketing trends have evolved; however, email marketing has remained a top choice for B2B and B2C marketers. Constant Contact. You can also analyze critical metrics such as bounce rates, conversions, and your website traffic. Email marketing tools. billion email users worldwide currently. Campaign Monitor. Sendinblue.

Tools 52
article thumbnail

How to Build a Sales Stack Your Sales Reps Will Love

Sales Hacker

Other platforms like Facebook and Instagram typically show more success with B2C products. Obviously your email marketing platforms like MailChimp or Constant Contact are widely used. Be careful not to load thousands of contacts into your CRM without first checking to see how your pricing is set up. Email outreach.