Here are the 7 BEST data-backed sales tips of 2020
Gong.io
DECEMBER 31, 2020
While all of these steps are important, the CTA can turn a cold prospect into a warm (or even hot!) The interest CTA (asking for interest, not a meeting) is the highest-performing call to action for cold emails: This reflects a new and highly effective approach to prospecting: selling the conversation , not the meeting.
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