Sales Hacker

MAY 6, 2021

The VP of Sales should possess a broader understanding of the business from a commercial perspective, and their incentives typically consist of margin, cost of sale, and other components that they have an impact on (especially if you’re watching your EBITDA for a frothy exit multiple). Big picture revenue growth and retention.

Hiring 95

Hiring Retention B2C Demand Generation 95

Nudge.ai

NOVEMBER 14, 2017

Go to market strategy – working with resellers and alliance partners to build out co-selling strategies that helped bring our products to market. If you bring a couple partners in and align the incentives properly, they will help bring your product to market. Properly Selecting Target Partners and Aligning Incentives.

Demand Generation Agencies 54

Demand Generation Agencies B2B Microsoft Ideal Customer Profile 54

Sales Hacker

DECEMBER 8, 2017

The race to the 2017 finish line is in full throttle – While last minute closed deals are still trickling in, B2B organizations are researching how to shape next year’s sales strategy to align with the top sales trends that are expected to emerge in 2018. Growth of Omni-Channel Sales Strategies & Social Selling.

Trends 97

Trends Outsourcing Services Top of Funnel Account Based Marketing 97

Tony Hughes

MARCH 13, 2018

Tactics without strategy are a fool's errand. The right strategies and tactics applied consistently will help you break through. Remember, you're now creating demand upstream prior to "trigger events" leveraging this strategy. Build out concise case studies with testimonials from your happiest reference customers.

Social Selling 63

Social Selling Ideal Customer Profile Lead Rank Top of Funnel 63