Apptivo

OCTOBER 3, 2022

Attracting usually targets and revolves around creating brand awareness through every channel of communication. However, in B2B marketing, finding specialized channels may be more fruitful, where the strategy should be to generate as many actionable leads as possible. The goal is to attract as many leads as possible. Strategies: 1.Awareness

Marketing 98

Marketing Lead Rank Lead Scoring Campaigns 98

PandaDoc

NOVEMBER 15, 2021

Take advantage of a number of sales competitions and incentives. Give an incentive to the salesperson who signs the most deals with a specific sort of prospect the following month. Get everyone on Slack or a similar chat channel and say something like, “Hey, this new combination of CRM filters is turning up some hot leads!”

Hiring 52

Hiring Scale How To Incentives 52

Chorus.ai

SEPTEMBER 12, 2019

Establish company-wide performance expectations and giving your sales reps the incentives they need to excel. Whatever objectives you decide to set for your new sales strategy, they should fulfill your company’s growth expectations while remaining realistic. When creating your CTA, remember that your objective is to inspire.

Ideal Customer Profile 62

Ideal Customer Profile Top of Funnel Webinar Metrics Strategy 62

Close.io

OCTOBER 29, 2018

Let’s talk about how to increase your sales productivity from an individual rep perspective, where those positive gains will then trickle up into making a direct impact on your team’s bottom line (this is the one of the most important objectives Close.io Internalizing key scripts and answers that meet all of your sales objections.

Lead Rank 117

Lead Rank Closing Lead Scoring Hiring 117

LeadFuze

JANUARY 1, 2022

When we were testing different outsource sales team incentives, it was crucial to find out what motivates the person and why they might not be doing well. Sell direct or through channels, inside outsource sales team or field outsource sales team, inbound lead generation versus outbound cold calling. Building a repeatable sales model.

Outsourcing Services 52

Outsourcing Services Sales Outsourcing Hiring Lead Rank 52

OnePageCRM

MARCH 8, 2017

But they used a different incentive… Alternative currencies. The cost to dropbox was effectively zero and the word-of-mouth virality bypassed traditional marketing channels and ad spend. If they deflect and raise another objection (“I’m still not sure about security”) you have other questions to address. Same with Dropbox.

Discount 55

Discount Lead Rank Top of Funnel Enterprise 55

OnePageCRM

MARCH 8, 2017

But they used a different incentive… Alternative currencies. The cost to dropbox was effectively zero and the word-of-mouth virality bypassed traditional marketing channels and ad spend. If they deflect and raise another objection (“I’m still not sure about security”) you have other questions to address. Same with Dropbox.

Strategy 20

Strategy Discount Lead Rank Enterprise 20