Lead Generation Lies That are Wreaking Havoc with Your Sales
Pointclear
JANUARY 9, 2014
Actually I take that back, it’s not okay if you pass those 10 leads to quota-carrying sales reps. It is okay if you filter those leads via a combination of lead nurturing and sales development (or lead qualification) before you pass to your sales team. And today, that consistency needs to reach across channels.
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