Sales and Marketing Management

DECEMBER 8, 2019

The trickle-down effect of this reality applies to companies of all sizes – but might be most crucial for small and midsize businesses. With more opportunity than ever to market and sell to a global audience, SMBs are also exposed to a customer base whose expectations are continually shifting. Crazy, right?

PeopleSoft 254

PeopleSoft Social Media Customer SalesForce 254

Sales Hacker

MARCH 30, 2021

We’re focusing on how to win in the new sales era: new go-to-market strategies, deeper funnel insights and actionable takeaways for your entire organization from revenue leaders at high-growth startups and fortune 500 companies. That source of truth is a great tool for achieving transparency in Salesforce.

Oracle 103

Oracle Scale SalesForce Incentives 103

Sales Hacker

OCTOBER 30, 2018

She is the co-author of a business book, called Aligned to Achieve , about sales and marketing alignment. Andrea has led numerous sales initiatives and teams at enterprise software and solution providers, including Varolii, IBM, Symphony Technology Group, Vitria Technology, DigitalThink, and PeopleSoft.

Top of Funnel 111

Top of Funnel Hiring Scale Lead Rank 111

Mereo

FEBRUARY 14, 2019

Because when salespeople are successful, a company realizes that success through predictable revenue streams and increased profits. Market Segmentation and Past Sales Success Laid a Framework for Demand Generation. Led by the product and industry marketing teams, we ranked these two elements: Where have we had success in the past?

Demand Generation 44

Demand Generation Demand Generation Targets Lead Rank Sales Qualified Lead 44

Sales Hacker

SEPTEMBER 30, 2019

The difference between the pace of a startup and large company. Today, we’ve got Vikas Bhambri, the head of revenue, in many senses, for the company Kustomer. He’s worked at companies of all sizes and stages to leverage technology to enhance the people and processes to best acquire, grow, and retain customers.

Oracle 50

Oracle Hiring Engineering PeopleSoft 50

Sales Hacker

JANUARY 21, 2019

This week on the Sales Hacker podcast , we talk to Bill Binch , Chief Revenue Officer for Pendo and a former sales executive at Marketo who, over close to 10 years, helped guide the company through multiple phases of growth including both an IPO and an acquisition. . Tell us a little bit about what the company does, who they are.

Scale 13

Scale Marketo Hiring PeopleSoft 13