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What Channel Partner Strategy is Right for Your Business?

Mindtickle

Businesses in this position prefer aligning themselves with channel partners who are SMEs in their field, who they can provide with exclusive access to their solution. To maintain their growth trajectory, they’ve found that they need to ensure the franchise reps can represent their business in the same way their in-house sales reps do.

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What Channel Partner Strategy is Right for Your Business?

Mindtickle

Businesses in this position prefer aligning themselves with channel partners who are SMEs in their field, who they can provide with exclusive access to their solution. To maintain their growth trajectory, they’ve found that they need to ensure the franchise reps can represent their business in the same way their in-house sales reps do.

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Artificial Customer Conversations beget Artificial Customer Experiences

Babette Ten Haken

Do sales people rely on canned (read artificial) scripts to flush out potentially interested customers? At least the customers interested enough to respond to that scripted conversation with that specific sales person. Will sales enablement stories accurately reflect only the voice of specific customer personas?

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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

She’s overseen the growth of LeadG2 through the pandemic, almost doubling the size of her team post-pandemic due to her strategic leadership, focus on client results, and finding new ways to help others sell smarter and faster through inbound marketing and sales enablement. What is one a-ha moment you’ve had in your sales career?

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