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Vertical Marketing Best Practices: Six Strategies That Set Top Tech Marketers Apart

Emissary

This trend results in additional pressure on sales and marketing organizations to speak the business language of their prospects and customers, not just demonstrate technical expertise. Most vertical marketing strategies are light in nature consisting of tabs on websites, vertical-oriented stock photos and key words added to headers.

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Sales Tips: How to Setup Your 2015 for Success

Customer Centric Selling

The time to begin developing your Territory Sales Plan is now ! Vertical Markets - are you having greater success in one vertical versus another? In addition to your individual lead generation efforts and responding to inbound inquiries, do you have any particular growth strategies for your territory? Prospecting a pain?

Hoovers 94
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Sales Tips: How to Determine WHERE Your 2017 Revenue Will Come From

Customer Centric Selling

I realized very quickly that if I was going to fulfill my revenue obligation to my employer and earn the amount of money I wanted to make, I was going to have to come up with a plan - a Territory Sales Plan. The time to begin developing your 2017 Territory Sales Plan is NOW. Step 1: Timing. Here it is, New Years. Step 2: Analysis.

Revenue 40
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ActiveConversion: New Features Impress

SBI

Recently, ActiveConversion announced additional features and interface enhancements to its marketing automation solution. There are many marketing automation solutions available today but most are priced well above what the average company can afford and are so complex that they require additional staffing to manage and optimize the system.