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New Year’s Resolutions for Growth Marketers in 2022 

Appbuddy

Resolution #2: Find new ways to use short-form videos. Consumers still have a huge appetite for video content—and this won’t change any time soon. . In some cases, the solution to this disconnect is short-form video content. . AI-powered tools can remove a lot from the typical marketer’s plate.

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Top Three Tips to Planning the Most Effective Sales Kickoff

Mindtickle

In our Virtual Sales Kickoff Kit , we share a framework for planning a virtual or hybrid sales kickoff, including checklists, event planning tools, pre- and post-work exercise ideas, and advice from Mindtickle’s own sales enablement team. What tools or skills are our sales team lacking? Unify SKO activities into one platform .

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Maximizing Profits: How to Capitalize on Ecommerce Growth

LeadFuze

You’ve got products; social media has eyeballs eager for fresh content—and oh boy, do consumers love videos. Incorporating engaging video content appeals directly as 54% of consumers say they want more video content from brands they follow. Make sure your site is mobile-friendly to catch those on-the-go shoppers.

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Jonathan Farrington's Blog ? Truly Successful People Continually.

Jonathan Farrington

I felt a little like Sir Edmund Hilary when he was about to become the first man to conquer Mount Everest: Lots of people could describe the mountain right up to a level below the summit, but none of them were able to offer any advice about succeeding on that final stage. I wrote in my blog about a video of a man who I called an instigator.

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Email Accessibility 101: Best Practices for Email Marketers

Appbuddy

When using video content, make sure the audio has accompanying captions so hearing-impaired subscribers can follow the soundtrack. . Try accessibility tools: There are various email software tools—like Validity’s Everest email success platform — that help senders understand how their emails render across multiple platforms and clients.