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Corporate Gift Giving: Guidelines for Compliant Policies

Zoominfo

In the long-term, gift-giving can increase customer retention , improve ROI, reduce churn, and boost brand reputation. Corporate Gift Giving Best Practices Whether you’re in charge of choosing the company gift or just looking for a way to thank your team, corporate gift giving is tricky territory. What’s appropriate? Is this weird?

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Seismic Acquires Percolate to Create Exceptional Content Experiences at Every Point in the Customer Journey

SBI

By combining Seismic’s industry leading sales enablement and asset management functionality with Percolate’s content orchestration and campaign planning tools, marketers will have comprehensive control and agility to efficiently align the most compelling and personalized content wherever and whenever the customer interacts with their brand.