article thumbnail

Would You Watch An Autonomous F1 Race?

The Pipeline

I recently read about two groups, one from national health care provider, the other from a leading airline. Differences that come down to the tool and the skill with which that tool is played, and the arrangement, which in sales is likely Sales Enablement.

Airlines 206
article thumbnail

Frank Cespedes: How to Build and Manage Your Multi-Channel Marketing

Cience

With technologies that facilitate search and easy price and product comparisons, a prospect and an order touch multiple points in the distribution channel for most products and services. . Then, clarify the important sales tasks and the implications for your channels approach. Always start with the sales tasks.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How DuPont engages C-suite buyers with custom content hubs | Maestros of Modern Selling Blog Series

Showpad

Before, prospects would turn to sales reps for education and information. DuPont’s sales team focuses mostly on enterprise deals—universities, health care providers, retailers, food service, and national hospitality chains. And getting all that content to prospects can be a nightmare. Not so much.

article thumbnail

8 Highspot Competitors: An In-Depth Analysis

Bigtincan

Sales teams use Highspot primarily for three reasons: sales enablement, sales coaching , and content management. Highspot has been around for nine years and has many loyal customers, but there are also many Highspot competitors in the sales enablement space. This article was written for them. Mindtickle.