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30 of the Best SaaS Partner Programs (and Why They Are So Good)

Allbound

Study them, learn from them, and apply their best practices in your own partner programs. They will also provide co-marketing resources, shared training and development resources, and certifications. Marketo focuses their partner program around providing strong sales and marketing support. 3 Types of SaaS Partner Programs.

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Top 25 Incendiary Social Selling Secrets

Tony Hughes

Step one: study your competitors. Build out concise case studies with testimonials from your happiest reference customers. Everyone in marketing should get trained on Challenger Sales and everyone in sales should study The New Rules of Marketing and PR. Think social cross-training. What are the best messages?

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PODCAST 136: From the Opera to the C-Suite: Taking the Leap and Founding a Company with Matt Klepac

Sales Hacker

So you log into it and it’s got its own visualizations, or is it a piece of machinery that sits in the background connecting disparate systems like Marketo and Salesforce. In schoo, I studied music and I studied business. And then kind of making fools out of those that don’t jump on the train. We liked risks.

Company 102
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Implementation Is the Key to Successful Sales Enablement Strategy

Bigtincan

So gauging whether a sales enablement strategy is effective means answering this question: Is the sales team easily finding the product and training content they need when they need it? Can reps easily find a sales deck vs. a product brochure vs. a training video? on their phones, on the go), which is called just-in-time learning.